In-Store Retail Media and its impact on the retail world
Retail media has emerged as a tool to capture customers’ attention at the moment of purchase decision…
04
Jul
03
Jun
Keys to an excellent promotional activation in home improvement stores
As people spend more time in their homes, home improvement retailers have faced an overall increase in sales. Since Home Office is one ...
10
Jan
Three main problems in implementing promotional campaigns at sales points
There is a high intensity of promotional campaigns in retail, where consumers have become used to buying products with discounts…